WELCOS

Welcos co., ltd(CEO Kim Young-don) launched ‘fruit lip balm with honey,’ which enables high nutrition lip care by simply applying on lips, through new concept skin care brand FRUDIA. An official website progresses New Year celebration event, which also is to celebrate launching of 3 types of lip balms, until 21^st.
 
FRUDIA Fruit Lip Balm is composed of 3 different types. All 3 types of products are added with fruit juice, extracted through R VITA W™ method, which prevents loss of active ingredients of fruit, in addition to honey, royal jelly, and propolis. Each product enables lip care with different purposes, such as keratin care, protection from damage, and lip color care.
 
‘Mango Deep Sleep Lip Mask’ provides concentrated care of lip keratin with mango extract and ‘AHACOS COMPLEX(hypo-allergenic peeling complex from fermentation of 10 types of fruit).’ Simply by applying this product on lips, this daily peeling lip balm cares keratin without causing any irritation due to massage or scrub.
 
Moreover, ‘Coconut Honey Salve Lip Cream’ creates nutrition protective layer on chapped and cracked lips. This product healthily takes care of rough lips by adding cantella extract, which repairs and protects wound, panthenol, and adenosine, which improves wrinkles.
 
‘Grape Honey Chew Lip Essence’ is a product, which offers the effect of lip balm, tint, and plumping at the same time with sweet grape fragrance. While providing moisture to lips as soon as it is applied, this product creates shiny pink lips with natural coloring and plumping effect.
 
According to FRUDIA’s marketing manager, “this product enables high nutrition lip care simply by applying it on lips, without the need of lip care pack.” She added that “the interesting feature of the product is on its package that the illustrated design of concept for coloring is added to bring more fun for the customers.”

12. 1. 2017, CMN